The Sound of Accessibility: Braille Materials and Music Festivals

Every spring and summer, music festival fans travel the world to see their favorite bands perform, discover new rhythms, and enjoy the vibrant atmospheres of diverse venues. Each event has its own style: a bohemian layout, regional noshes and creative libations, and highly technical (or equally rustic) stage setups. When it comes to navigating through crowded and unfamiliar locations, blind music lovers need tools to orient themselves to the new space.

“I’ve been to concerts and sporting events. The more crowded and loud it is, the more overwhelming it gets. This is where a tactile map or directions in braille would come in handy to fall back on,” says Georgie Sydnor, NBP proofreader and country music lover. “With it being so loud, it’s hard to even find someone to help you navigate. Sometimes, I won’t go to an event when I know it lacks accessibility because it becomes too stressful.”

music-festival

Accessibility can be as simple as creating a list of concessions and where they can be found, or a tactile map of the venue marked with major stages, exits, and restrooms. These materials guide blind users and promote a general sense of the area.

Another NBP proofreader, Ashley Bernard, is an avid concert attendee with a recent penchant for electronica. She suggests a braille flyer handed out which gives landmarks to navigate to specific locations. “’For sections A-D, the nearest concession stand is near the main door.’ Short, simple, and descriptive enough to give someone like myself an idea of which direction to start off going,” Ashley says. “I’d most certainly choose a venue which offered accessible information over one that didn’t, regardless of price, time of day, or other variables. Accessibility doesn’t have to be high-tech, innovative, or intricate. The important thing is that it’s an option to some degree, when and if called upon.”

What resources do you use? What do you need? NBP is here to help. We love working with individuals and organizations to create braille projects for the best possible festival experience! Want to learn more? Email Nicole Noble at nnoble@nbp.org.

 

First Impressions: Why You Need Braille Business Cards

Recently, NBP worked with the John F. Kennedy Library Foundation in Boston to produce braille labels for their business cards. We asked Executive Director of the Foundation Steven M. Rothstein some questions on why he got his cards done in braille.

NBP: Why do you think braille business cards are important?

Steven: “Accessibility and inclusion were important to President Kennedy, and I thought this would be a valuable statement about their importance today.

In addition, I have prior experience working with groups and individuals with different levels of abilities and challenges, including those with visual impairment. I want to be able to effectively communicate with those individuals.”

NBP: What motivated you to get these done?

Steven: “The unemployment and underemployment rate for people with low or no vision is very high in our society. This is a small step to raise awareness and encourage others to be inclusive in their workplace as well.”

Front and back of braille business card

NBP has worked with many organizations and companies to provide braille business cards, from College of the Holy Cross to The Iris Network.

Ordering braille business cards is a simple step toward accessibility for your business. Having your cards done shows people you care about their reading needs. It also creates a conversation. The cards are very appealing to someone when you are networking. By having braille on your cards, you are opening up a conversation. What do they say in braille? Why is accessibility important to your business?

NBP’s Director of Sales Nicole Noble has been using her braille business cards for 8 years to network and connect with a wide variety of people. Nicole says, “Having braille business cards has opened the door to many conversations with both sighted and visually impaired individuals. They have served as a platform to raise awareness and communicate proficiently to exchange information and resources.”

-Whitney Mooney, Sales Associate and Social Media Creative

Galas Are Fun: Even Online

I have only been to two galas in my life: a law and disability rights gala and the NBP gala. The first was in person and the second was online. Both were equally, gratifyingly cool; and in some ways, my online attendance to the NBP gala was extra special to me.

Last year, I was serving my first year as a board of trustee on the NBP board. I wanted to attend the annual gala and participate fully. However, life happens and I was unable to attend. I made an extra commitment to myself to ensure that I was at the 2016 gala. I will be attending and hoping for warm weather in Boston.

For those who cannot make it in person (because I understand that life happens), I hope you consider participating in the gala goodness virtually. It’s not too hard to do and I know the experience will be even better than last year.

Although I was deeply saddened not to be present in person at the 2015 gala, I was excited to be a virtual participant. I had mixed feelings about virtually attending an evening gala with guest speakers, awards, fundraising, and of course, the dinner portion of the night. How were they going to keep my attention while steak and wine were being consumed?

The answer to all of my questions was easily provided by the wonderfully detailed and inclusive staff at NBP.

ACB Radio covered the gala and broadcasted all of the live portions online. It was easy to connect to ACB Radio and listen. I loved listening to all of the fabulous speakers—and even when a video was shown, I felt like I came away with just as much info about the video as I would have if I were there. During the dinner portion, and other portions that don’t translate well online, ACB Radio aired pre-recorded interviews with NBP staff. I loved this. In fact, it made me feel quite special to have access to these recordings while others were wining and dining.

California is three hours behind Massachusetts and the gala began during the end of my work day. It was super convenient to be able to leave work and listen to the gala while commuting. I prepared my own feast at home while listening. (Don’t ask what I made because I truly don’t recall.) What I do know is that I made my own personal wine selection that night and raised my own glass to NBP and all of the wonderful things it does to put braille into the hands of blind people across our nation.

The one part of the entire gala that I felt excluded from was the auction and fundraising aspect of the gala. I was so caught up in the excitement and I really wanted to give in any way I could. I very much appreciate how responsive NBP staff are to feedback and to ensuring that the mission of NBP can happen because this year they have figured out a way for virtual guests to give as well! You can participate in NBP’s silent auction from your home, whether it’s on your computer or your cellphone, from October 17th through the night of the gala at 9:15 PM. You can register here!

 

audience-5

Photo: Audience looking toward the stage and listening to a speech at the 2014 Gala.

So don’t fret. Can’t buy a ticket to attend or afford the plane flight out? Grab your favorite internet-browsing device, get onto ACB Radio, and tune in to the gala on October 28. I’ll be there and I promise to make an appearance on the radio. But I warn you, I might ask you to donate to NBP because it is the cool thing to do. After all, who doesn’t want a little more braille in their life?

By Lisamaria Martinez

Chronicles from the Conventions

 

Three NBP staffers share their recent experiences at the NFB and ACB conventions:

Tony Grima, Vice President of Publications at NBP

This was my 16th national convention, and probably my 10th NFB National Convention! The first thing I noticed this year was how huge the Rosen Shingle Creek Hotel and Convention Center was. At the end of the first day, the pedometer app on my phone reported that I walked over 10,000 steps just getting from my room to the exhibit hall and back. To get to the exhibit hall from the room elevators, you first had to navigate through the restaurants, café, and gift shop area—a narrow path through randomly placed tables and chairs packed with diners and shoppers and convention goers. After that, the path opened up to three vast halls, one after the other, with the exhibits at the very end. All along the way, NFBers were yelling out directions and room locations to help the visually impaired attendees get where they needed to be. This happens every year, but something about the gigantic, frantic halls made this year more chaotic than ever. I made a short recording one day as I left the exhibit hall. Listen to what it’s like to be walking those halls…

http://www.nbp.org/downloads/nfb-halls.mp3

Another high point: At the exhibit booth in Orlando, a young woman came by several times to buy books. Each time, she asked a lot of questions about the books we offered, and the books she wished we offered. She really put me through the ringer, in a good way; she appreciated and supported NBP, but she also had some thoughtful questions and suggestions. In short, a memorable customer.

When I got back to the office and was entering orders from the convention, I opened this young woman’s customer record and discovered that she had received one of our free ReadBooks book bags about 10 years ago! ReadBooks book bags are meant to get braille into blind kids’ homes as early as possible, and are free to blind kids from birth to age seven. The book bags are filled with braille books and tactiles for the kids, as well as information about braille and other resources for the parents. This young woman’s mother had ordered the book bag years ago, and now that blind kid is a smart and inquisitive young woman, buying braille cookbooks and jewelry and, as I said, putting me through the ringer. It was humbling, gratifying, and inspiring to realize that the ReadBooks program, which I’ve helped work on since it was created, had played some small part in this amazing young woman’s life.

Kesel Wilson, Editor and Programs Manager, NBP

The ACB Convention in Minneapolis, Minnesota was my first convention and to say I learned a lot would be an understatement! One of the most fascinating things about learning of other peoples’ life experiences is that you learn so much about yourself at the same time. Probably one of my favorite experiences at the convention was meeting so many of our dedicated and loyal customers—people from all walks of life and all ages who have been supporting NBP for years, who eagerly await our new products, and who generously offer us ideas and feedback.

An incredibly fun and eye-opening experience was watching several adult customers exploring (and absolutely loving) our tactile graphic books, tactile coloring books, and tactile maze book. I’ll never forget when one person literally squealed with delight as she felt the Tyrannosaurus Rex tactile graphic in the Tactile Book of Dinosaurs. “What are these?” she asked when her fingers ran over the dinosaur arms? “The dinosaur’s arms,” I said. “WHAT???? They are so tiny! I had no idea that a dinosaur as huge as a T-Rex would have such puny arms!” she exclaimed.

Until that moment, I didn’t really have a deep understanding of the power of tactile graphics to convey information—information that I just take for granted. I’ve been seeing pictures of dinosaurs since I was a small child and never really gave much thought to what they look like. But for this woman, feeling the tactile graphic was a moment of pure discovery and it let her (and me) see the creature in entirely new ways. Thank you to all of the customers who came by our booth to talk, share thoughts, buy books, and have fun exploring our products. It was a pleasure to meet each one of you.

Whitney Mooney, Sales Administrator, NBP

The NFB Convention always comes right when I need a pick-me-up. Between the hustle and bustle of everyday work, the people of NFB have a way of bringing me back to the purpose of National Braille Press. Everyone stops by the table to tell us how much they love us and our books. They tell us so many beautiful stories about reading to their child or making dinner using our cook books. Every year it reminds me why I do what I do.

How a Tactile Map is Created

Tactile maps are used to guide visually impaired and blind users in new surroundings like airports, museums, and even cities. Tactile maps use raised points, lines, and textures to represent objects, identify rooms, and denote accessible areas. Creating tactile maps at National Braille Press is a labor-intensive process that requires a keen eye for detail and a steady hand.

A print map and final tactile map design

A print map and final tactile map design

Step 1: Transcription

The design of a tactile map starts with a transcriber. Our tactile graphic artist and transcriber, Colleen Rosenberg, explains how the process works:

Whitney:  What are your first steps when making a tactile map?

Colleen:  When I get a floor plan, I say: What is this for? It’s helpful to know if it’s for orientation and mobility or a student using it in college. Is it for someone who is going to be working at a specific location? Everything needs to be exact. That’s really the most important part.

art supplies

Different art supplies are used to create the tactile map’s raised designs

Whitney:  Tell me more about the art of collage.

Colleen:  You can do a lot of things with collage. Collage is building things up with textures. I use sand paper, dots, string or other materials depending on the map. I then glue a specific texture on to create a raised drawing that can be built higher or lower to differentiate a specific area.
Photo caption: Different art supplies are used to create the tactile map’s raised designs.

Step 2: Proofreading

Once the initial design for a tactile map is created, a blind proofreader ensures it is accessible. Nallym Bravo, who regularly proofreads tactile graphics, explains:

Whitney:  What is the most important part of the proofreading step?

Nallym:  It’s really important that it is accurate. A lot of tactile maps are crowded with all kinds of tactile sensations. It’s critical for the graphic to be accurate and delineated cleanly so the maps are efficient to use.

thermoform machine

A thermoform machine used to reproduce tactile graphics

Step 3: Reproduction

Once the tactile map is found to be accurate and easy to read, we prepare it for reproduction. Jorge Antunes, who works in our finishing department and operates the thermoform machine, explains how:

Photo caption: A thermoform machine used to reproduce tactile graphics.

Whitney:  How do you reprint the master collaged copy?

Jorge:  The tactile image is placed on a plate, which has a vacuum underneath. I place a thermoform sheet over the original collaged master copy. The machine is closed tightly to create a nice seal. Heat is applied from the top so the plastic will melt. Once this process happens, you have a reprint copy of the master. This creates the tactile graphic.

National Braille Press creates over 100,000 tactile graphics each year including graphics in textbooks, children’s picture books, and for organizations wishing to make their information more accessible to blind and visually impaired people. Recently, NBP created tactile maps for the Denver Museum of Nature and Science.